Vehicle rental companies Enterprise and Hertz battled their branding strategies in this competition which analyzed data accuracy, local search and advertising, reviews, and social engagement. In an industry where service can make all the difference to customers who are often stressed and rushed, Enterprise influenced its consumer base in positive ways, supporting loyalty and growth. Those efforts paid off in this Brand Battle.
The post Sponsored Content: Enterprise Totally Trounces Hertz in a Battle for Local Marketing Presence first appeared on Street Fight.↧